Understand Instagram Hashtags
Using hashtags on your Instagram posts is a great strategy to increase their reach and grow your chances of being found organically. Each Instagram post can contain up to 30 #s. The more popular the hashtag, the more people are using it and searching for it. But if you only use hashtags that are shared a lot, it also means that your post will quickly be pushed far back by all the other posts that use this same popular hashtag. The key is to find about 25 hashtags that you can reuse for each category of post you use with a mix of popular and less popular hashtags.
